Pay U Play

Gaming platform for retail

We combine retail and customers through the game.

Deep knowledge of the customer and his basket without a loyalty program.

Imagine this…

You have just visited the grocery store and got a check.
And you were offered to participate in the game.
A check on the reverse side contains a fascinating geometric pattern. You fold the check header and direct your phone, like a magic lens, on this pattern. And then you immediately become involved in the game with real prizes!
As a treasure hunter, you can find and open treasures.
And in the future, in the same application, you get not only prizes, but also special offers and offers to participate in geo games, and much more!

And now on the other side …

In order to survive, retail needs to know everything about its customer. Usually, for these needs, they implement loyalty programs.
In fact, every credited discount and bonus point is pay per click for an opportunity to find out what exactly this customer bought.

BUT!

This is a great price, which does not always pay off. Loyalty requires the costs to compensate rewards (and usually customers are expecting something significant), you need to pay for integration with POS systems, training of salespeople and support.
Our company has found a way out – we involve customers in the game. In this case, we create these games in which the customer automatically becomes attached to the check!

And we get the right to communicate with the customer!

What is the result?

Platform for communication and implementation of marketing campaigns

We have deep analytics (the check associated with the buyer)

Aesthetically beautiful, branded checks

Emotional involvement

New user experience, playing games with a retailer

Additional value in your mobile application or we provide a turnkey solution

Direct communication channel and complete customer data

Who might be interested

Supermarkets

Shopping centers

Franchises

Banks

Municipalities

States for the popularization of fiscal checks

Super powers under the hood

Any modern game requires advanced marketing tools. It can be:

Omnichannel and omni-speaking communications with the customer
Geolocation services (including GPS and iBeacon technologies)
Digital coupons, certificates, prepaid certificates
Gift cards
Processing customer`s accounts
Big data analytics and much more

Our super-weapon is using of the inCust.com platform under the hood, which allows quickly organize any crediting and redeeming procedures. interaction with partners, customers.